I was tasked with creating a professional product shot video for this assignment. The UNK Communications Department provided access to special lighting, a turntable, and a slider, which allowed me to capture smooth, extreme close-ups. The project guidelines gave me room for creativity, and the few limitations only fueled my desire to think outside the box. My goal was to make the product evoke a strong, outdoorsy, and proud feeling. To achieve this, I placed the product in dirt to emphasize its connection to the outdoors and selected intense, energetic audio to amplify a sense of strength and pride.